Entries by Aakash Chugh

Multi-touch attribution: A data-driven approach

Customers shopping behavior has changed drastically when it comes to online shopping, as nowadays, customer likes to do a thorough market research about a product before making a purchase. What is Multi-touch attribution? This makes it really hard for marketers to correctly determine the contribution for each marketing channel to which a customer was exposed […]

Predictive maintenance in Semiconductor Industry: Part 1

The process in the semiconductor industry is highly complicated and is normally under consistent observation via the monitoring of the signals coming from several sensors. Thus, it is important for the organization to detect the fault in the sensor as quickly as possible. There are existing traditional statistical based techniques however modern semiconductor industries have […]

Sentiment Analysis using Python

One of the applications of text mining is sentiment analysis. Most of the data is getting generated in textual format and in the past few years, people are talking more about NLP. Improvement is a continuous process many product based companies leverage these text mining techniques to examine the sentiments of the customers to find […]

Sentiment Analysis using Python

One of the applications of text mining is sentiment analysis. Most of the data is getting generated in textual format and in the past few years, people are talking more about NLP. Improvement is a continuous process and many product based companies leverage these text mining techniques to examine the sentiments of the customers to […]